Reports and Data has published a novel research report on global TV Analytics market to offer comprehensive analysis of current and emerging market trends along with key developments in the industry. The report offers in-depth information about market size, market revenue growth, drivers, restraints, growth opportunities and challenges. The report also provides insights on different segments, along with top companies. The report is curated using primary and secondary research which is thoroughly evaluated by experts in the industry.
Market Overview:
The information and communication technology industry has gained significant growth over the recent years and is expected to register rapid revenue growth throughout the forecast period. Increasing adoption of digitalization, developments in ICT sector and increasing adoption of cloud services are boosting global market growth. In addition, extensive use of ICT in several sections such as healthcare and hospital, agriculture, financial services among others, increasing penetration of Internet of Things (IoT), internet services, rising concerns about data storage and security, are supporting global market revenue growth. Moreover, increasing demand for technologically advanced devices, rising adoption of Artificial Intelligence and robotics and investments in research and development activities by market players to develop enhanced products are boosting market growth.
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Competitive Landscape:
The report offers details about each market player including company profile, financial status, license agreement, global position, along with products and services portfolio. The global TV Analytics market is extremely competitive and comprises various leading players at regional and global level. Major players are involved in various strategies such as mergers and acquisitions, RD investments, partnerships, collaborations and product launches to gain robust footing and enhance their product base.
Key participants include Google, IBM Corporation, Zapr, The Nielsen Company LLC, TVSquared, ALPHONSO INC., 605, Amobee Inc., TVBEAT INC., Clarivoy, DCMN, Blix, FiscOwl LLC, H-Tech, Realytics, Edgeware AB, FourthWall Media, Sorenson Media, iSpot.tv Inc., Parrot Analytics Limited, Conviva Inc, Admo.tv, iQ Media Group Inc., and BrightLine Partners LLC., among others.
Global TV Analytics market segmentation:
Component Outlook (Revenue, USD Billion; 2016-2026)
Services
Support and Maintenance
System Integration
Training
Software
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Deployment Type Outlook (Revenue, USD Billion; 2016-2026)
On-premises
Cloud
Transmission Type Outlook (Revenue, USD Billion; 2016-2026)
Over-The-Top (OTT)
Cable TV
Satellite TV or DTH
Internet Protocol Television (IPTV)
End Use Outlook (Revenue, USD Billion; 2016-2026)
Content Development
Competitive Intelligence
Customer Lifetime Management
Churn Prevention And Behavior Analysis
Others
Regional analysis covers:
- North America (U.S., Canada, Mexico)
- Europe (Russia, U.K., Germany, France, BENELUX, Rest of Europe)
- Asia Pacific (China, Japan, India, South Korea, Rest of APAC)
- Latin America (Brazil, Rest of LATAM)
- Middle East Africa (Saudi Arabia, U.A.E., Israel, Rest of MEA)
Key questions addressed in the report:
- Which leading key players are operating in the global TV Analytics market?
- Which factors are expected to hamper global market growth between 2021 and 2028?
- Which key factors are expected to driver global TV Analytics market throughout the forecast period?
- Which application segment is expected to register fastest revenue CAGR over the forecast period?
- Which regional market is expected to account for significant revenue share in the global TV Analytics market over the forecast period?
- Which region is expected to register fastest revenue CAGR over the forecast period?
- What are the key outcomes of Porter’s Five Forces analysis and SWOT analysis?
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